WooCommerce is the most popular WordPress ecommerce plugin. Its ease of use, features, and flexibility make it a leading ecommerce platform today.

Some of the following features of woo-commerce are:
1.Relationship With WordPress
WooCommerce’s relationship — dependence on — WordPress is its greatest strength. WordPress is certainly one of the best publishing solutions, and by placing its foundation on WordPress, WooCommerce inherits a lot.

2. Content Marketing /CMS
Content marketing is the practice of creating and publishing useful, valuable content for the purpose of building relationships with folks who could eventually become loyal customers.
Content marketing is also one of the most powerful tools that online sellers have for building a successful business over the long term.
Because WooCommerce is built around a publishing platform, it can be much more closely integrated with content marketing strategies. You don’t have a store and a blog, you have a store with a built-in blog because wordpress is biggest blogging platform today as compared to other content management system’s.

3. Shortcodes Availability
WooCommerce comes with several shortcodes for adding product and e-commerce-related content to pages or posts.

4. Ease to Use
WooCommerce and WordPress are exceedingly easy to use.

5. Community
WooCommerce is part of the WordPress community that extends worldwide. This means that there are likely thousands of other users sharing your experiences, asking questions, and working to improve the platform.

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